How and why sales efficiency could help tech startups unlock growth Sales efficiency is the best way to understand the economics of a business. To me, it answers the question as to whether a business can…
A US investor’s love letter to European startups. You might think that as an American investor in the heart of the tech startup universe — Silicon Valley — I’d want to stay local in my…
Change must happen from the top. We need to increase the number of female partners in venture firms. As the number of senior women increases, the numbers of females at all levels will increase. Don’t…
It is understandable that automation and its effect on jobs is the subject of much recent debate. Visions of robots doing all of our work and computers telling us our future is a scary picture….
We all know the dismal figures for the lack of women on boards and the rarity of female investors, now the attention has turned to the number of women receiving funding. In honour of International…
If I could vote for Britain’s EU status from an eight hour time zone away, I would vote to keep the UK in Europe for many reasons. However, as an American and an investor in…
It has been almost 18 months since we invested in Workato and first wrote about our thinking behind the business. With the announcement of their next round of financing, I thought I would revisit some…
As enterprises continue to migrate applications and workflows to the cloud, Storm has been interested in investing in companies that make that process even more compelling and easier. Companies need to be able to connect…
Storm Ventures is an early stage investor and partner for enterprise leaders. I am not a road warrior. I don’t even spend a week a month on the road. But as an investor, I see…
Recently in January, Storm was fortunate enough to invest in Gather, an Atlanta based company focused on event management SaaS. I say fortunate because we are always grateful when we find a team and opportunity…